User onboarding is the final hurdle between a prospective customer and an actual one. While things have improved a lot since the days of those god-awful VCR setups, when it comes to apps and websites, quality still varies wildly. At May’s NUX Newcastle Richard Powell spoke on how to design a great user onboarding experience.
I’ve spoken about the importance of user onboarding amongst other UX elements at conferences (and pointed to the brilliant User Onboarding site for its teardowns of the onboarding process for popular digital services) but Powell did a deep-dive into the topic, based on 2 years of experience tuning the onboarding experience (amongst other things) at NE based company Server Density.
Slides are available online (and below), but here are a few points that I particularly took from the talk:
And I always like a reference to that much maligned Microsoft Clippy.
— Vicky Teinaki (@vickytnz) May 21, 2015
Powell’s slides are available below.